Live Online Course
STRATEGIC COMMUNICATION FOR NON-PROFIT ORGANIZATIONS
How to manage your organisation’s communication effectively
Next open course 2025
Live Online Course
10, 17 and 24 January 2025
With Certificate of Achievement
CHF 460
Course Features
The course features presentations, experiential learning and sharing experiences, readings, facilitated discussions, individual and group activities.
3 x 2 hours interactive live online training sessions in 3 weeks
Fridays 12:00 PM - 2:00 PM (CET)
Max. 16 participants - register early to secure your participation
2 hours of dedicated self-study
45 minutes individual coaching
With certificate of achievement
Key Benefits
This online live course is intended for practitioners with different profiles who want to strengthen their capacity in strategic communications. Following this course, participants will be able to:
Course Trainer: Laura Faehndrich
1
Identify Communication Gaps
Identify strengths, weaknesses and areas of improvement of an organisation’s communication’s strategy
2
Craft a Winning Strategy
Develop a communication strategy and plan of action
3
Optimize Messaging Impact
Assess communication tools, target audiences and messages; make recommendations for improvement
4
Bridge Communication Gaps
Close gaps in the current communication strategy or its implementation, in accordance with priorities and resources
5
Deliver Message Effectively
Reach out effectively and get messages across to different target audiences using the most relevant tools and messages
6
Strengthen Communication Capacity
Build the overall capacity for managing communications of an organisation; continued learning.
“Thank you very much from both of us! The work we did together was structuring and truly inspiring! Thanks for the perspectives on NGO work across borders, too:)” I. M.
“Thanks for all the resources Laura, it has really been an amazing training. It was really a pleasure meeting you all, and I hope we keep in touch in the future!” K. O.
“Thanks to Laura for your guidance :-) This was a wonderful class and I looked forward to every Friday morning because of your valuable contributions.” C. M.
Course Overview & Programme
Analysing the overall communication paradigm and its challenges :
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How does communication contribute to the realisation of the organisation’s vision, mission and strategic objectives
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Main modalities of communication: target audiences/messages/channels
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Assessment of your organisation’s communication status: Where does it stand, are there any gaps to close?
Click here for our Terms & Conditions.